“EVERYTHING WORTH DOING, IS WORTH DOING WELL”
In a world where this become more and more important, I believe real connections and emotions is what it means to have a human experience. And when this is being brought to life in the best way, it can create connections with a brand, it’s products and services in new ways. This is where creative insight, strategy and craft plays a big part.
Having lived in Copenhagen, Paris, Melbourne, Auckland (New Zealand) and latest New York, before moving back home again, I understand how important it is being open to other ways of living and I have an insight into different cultures and communities.
I’ve worked at smaller agencies around the world and Agency of the Decade, DROGA5 NYC for 3,5 years before returning to Copenhagen. Moving back I went client side, which gave me great insight into company processes. First at luxury sound and vision company Bang&Olufsen and recently at Sport Tech Scale-Up Veo Tecnologies, where I was part of building the brand, developing the team and the processes around shoots and the creative.
This have shown me the best of both worlds. Agency ambitions and In-house insight.
Being part of a Brand Refresh at Bang&Olufsen and leading one at Veo, I have experience with Key Stakeholder management. I consult on and help develop longer projects like those or will be open to working on projects around brand strategy, brand storytelling and ongoing campaigns and executions, either as a Creative Consultant, Creative Director, Art Director or Designer.
I once changed my name to get a job, but thats a story for another time.
CLIENTS
Veo Technolgies
Bang&Olufsen
Google Pixel
Airbnb
Smuggler Productions
lululemon x Team Canada Olympic partnership
New York Times
Whoop
REFORM Alliance by Meek Mill, Jay-Z & Van Jones
Maserati
EXPERIENCE
Veo Technolgies - Creative Director
Bang&Olufsen - Senior Global Creative
Ferdinando Verderi Studio - White Label Freelance
Droga5 - Creative & Art Director
Colenso BBDO - Creative & Art Director
Vice Virtue - Freelance Creative
LECTURES & COACHING
Teacher and Coach at Reklamelinjen (The Advertising Course)
Masterclass at BLONDE PROGRAM
Portfolio Class at DMJX
EDUCATION
Creative Communicaion at Danish School of Media and Communications, DMJX
Digital Strategy at Hyper Island
Exchange student at RMIT
AWARDS & RECOGNITION
Awarded and shortlisted at D&AD, Cannes Lions, One Show, New York Festival, and local shows in Europe and New Zealand. Also Featured in the book “The Secret of the Highly Creative Thinker: How To Make Connections Others Don't” by Dorte Nielsen and Sarah Thurber published globally. Now I'm focussing on making work, that can travel and be part of culture.
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